Reframing urban “wildlife” to promote inclusive conservation science and practice

Abstract Cities are home to both a majority of the world’s human population, and diversity wildlife. Urban wildlife conservation research policy has importantly furthered ecological understanding species protection in cities, while also leveraging connect people urban nature. Thus, intersects research, policy, general public cities worldwide. Yet, that often framed as “urban wildlife” higher trophic levels, including birds mammals serve “flagship” for support. Other forms life plants invertebrates largely ignored, producing normative concept may bias sentiment public. To develop new strategies era, we need move towards more inclusive holistic framing In this article, discuss how efforts, argue approach all future publicity interventions.